Doorman's meteoric rise and fall: From $2 million to $0 what went wrong?

Doorman’s tale is a cautionary tale for aspiring entrepreneurs, demonstrating the importance of adaptability, customer focus, and financial prudence in the ever-changing e-commerce industry. The Ascent and Zenith of Doorman: A Promising Start and Rapid Growth Dorrman’s humble beginnings on Shark Tank in 2015 transformed into a multi-million dollar enterprise. With a valuation of $2.5 million and a $250,000 investment from Robert Herjavec, the company seemed set for a bright future....

December 9, 2024 · 2 min · 340 words · Aaron Westlie